About NovoScuba
Our Team
Join us as we redefine dive education and embark on a journey to explore the depths of our oceans, together.
CEO
Mark Spiers
Mark is a highly experienced diving industry professional with over 30 years of experience. After many years as a successful instructor trainer, dive store owner and manager, Mark joined PADI, becoming their Field Services Director for the Asia Pacific region, before heading up their EMEA office. With his extensive knowledge of the dive industry across the planet, Mark is in a ideal position to use this experience to improve services and training support for consumers and dive professionals alike.
COO
Karin Straub
Karin is a seasoned dive operations professional whose passion for the underwater world has driven her to excel in a field that requires both expertise and fearlessness. She has made significant contributions to the exploration and understanding of the aquatic environment through years of experience and a commitment to safety and innovation. Her contributions to the diving world go beyond individual achievements. She has inspired countless others to explore the depths of the ocean with reverence and respect through her expertise, passion and advocacy. Her legacy is a testament to the deep connection between humanity and the ocean. It is a reminder of the importance of preserving and cherishing the underwater realms of our planet.
Business Development
Fern Perry
Fern has a diving career spanning two decades. Starting out managing a bustling dive centre, she went on to own her own resort in Indonesia. In addition she developed a successful shark and safari combo operation in Southern and East Africa. She has taught both recreational and technical divers. With extensive experience in start-up and development Fern is dedicated to the growth and success of NovoScuba. Fern is an avid apex predator diver, loving nothing more than spending her time with the Hammerheads, Tiger Sharks, and Bull Sharks found along the South African coastline. When not underwater Fern can often be found in the bush, camping and exploring the African interior.
CFO
Zeena Noronha
Zeena has a strong background in finance, accounting, business development and administration, combined with a deep understanding of dive operations. She’s had an impressive career spanning 23 years, 12 of which have been in the diving industry. Her commitment to NovoScuba is unwavering as she strives to drive growth and innovation in a sector ripe for disruption. Her colleagues and peers are inspired by her leadership and dedication. With her strategic thinking, she continues to make significant contributions to NovoScuba.
CMO
Sara Roncati
Sara is a senior professional with two decades of experience in marketing and communications. When not on a plane to a trade show or press conference, she can be found underwater. She’s been diving for 25 years, 22 of them as a professional, becoming a Master Instructor and perfecting the art of living two lives at once. This has made her a whiz at time management and planning.
An ocean ambassador, passionate sidemount diver and unwavering shark addict, she brings to NovoScuba a distinct ability to build brand reputation and trust.